Christian Retailing

NEWSLETTERS Current Issue Positive reception for resurrected ECPA event
Positive reception for resurrected ECPA event PDF Print E-mail
Wednesday, 14 November 2012 11:00 PM EST

Resurrected after a four-year hiatus, Evangelical Christian Publishers Association's (ECPA) Publishing University (PUBu) received a positive reception this fall from Christian publishing professionals.

Held Oct. 22-23 at Wheaton College outside Chicago, PUBu12 drew 195 attendees.

Attendees were "very upbeat," ECPA President and CEO Mark Kuyper told Christian Retailing. "They seemed to be excited to connect with each other and learn."

Citing economic turbulence within the Christian product industry, ECPA moved PUBu from a physical event to multiple online webinars in 2009. The last time PUBu was held in Chicago was in 2008, attracting 175 professionals and featuring 10 tracks.

"We knew in 2008 that publishers would slash training and travel budgets when the economy fell apart, and [so we] waited until they told they were ready to send their staff to PUBu again," Kuyper said. "We relaunched with four key communities rather than 10, and we limited the event to an evening networking reception and a single day of sessions rather than two days of sessions.

"Most sessions were also led by community leaders rather than outside speakers," he added. "We also held the event at Wheaton College instead of a hotel, which provided an ideal classroom setting and reduced costs dramatically."

There was no overall theme for PUBu12, but its "four communities" focused on marketing, editorial, rights and licensing, and production.

"The expanded goal for the communities is that they will provide opportunities for our members to connect through our socially networked site to share articles, white papers, forums, pictures throughout the year, as well possible webinars or other creative learning options," Kuyper said.

Bailey Utecht, an editorial assistant at Moody Publishers, said the event was "a unique and invaluable resource for publishing professionals."

"For me, the highlight of PUBu was observing the differences in how different publishers do their work and evaluating our publishing house in light of those observations," she said.

Read the full report in the January issue of Christian Retailing.

 

In this current issue:

Retailers expect holiday return fraud of $3.8 billion

News image

Techniques and processes put in place to thwart criminal activity...

READ MORE

Lifetime's 'Designing Spaces' to feature Family Christian Stores

News image

Award-winning home improvement show Designing Spaces will feature Family Christian...

READ MORE

Merry Christmas from ‘Christian Retailing’

News image

There will be no Christian Retailing Update on Christmas Day,...

READ MORE

Interactive B&H Bible storybook tops CBA list

News image

B&H Kids’ The Big Picture Interactive Storybook Bible is No. 1on...

READ MORE

IVP’s ‘Teach Us to Want’ named CT Book of the Year

News image

Christianity Today (CT) magazine has named its 2015 Book Awards,...

READ MORE

B&H Books celebrates CT Award of Merit

News image

B&H Publishing Group’s The Measure of Success by Carolyn McCulley...

READ MORE

Carpentree opens AmericasMart Atlanta showroom

News image

Carpentree has announced the opening of a new gift and...

READ MORE

Elementary students help translate the NIrV Bible

News image

Zonderkidz presented new Bibles to the fifth and sixth grade...

READ MORE

Author Jane Kirkpatrick celebrates sales milestone

News image

Award-winning author Jane Kirkpatrick now has more than 1 million...

READ MORE

Nielsen: Teens prefer print to e-books

News image

Teens are known to be early adopters of new technology...

READ MORE

Religious presses see September sales boost

News image

Faith-based publishers saw sales rise in September, according to the...

READ MORE

Author Don Gossett leaves legacy of praise

News image

Best-selling Whitaker House author Don Gossett died Wednesday, Dec. 10,...

READ MORE
100%
-
+
0
Show options

a