Pam Perry among best social-media specialists Print
Written by Eric Tiansay   
Thursday, 16 December 2010 02:58 PM America/New_York
Christian publishing marketing consultant Pam Perry has been named one of the country's best social-media specialists.

She was a Top 100 Winner in a competition by the home-based business Web site StartUpNation.com, which identified Perry's Detroit-based Ministry Marketing Solutions among "the outstanding unsung heroes of our economy—home-based entrepreneurs."

A former public relations officer with The Salvation Army, Perry founded her own agency in 2000 to help predominantly African-American churches, authors and artists promote their events and releases.

A few years ago she began to focus more on helping clients understand how to use social media, from blogs and Facebook to YouTube. In addition to helping run promotional campaigns and events, she teaches churches and individuals how to maintain their own online presence.

"Publishers have been putting more responsibility onto authors to promote their books, but many of them don't know how to do it," she said. "They don't know about blogging and podcasts."

Perry said that following blogs and online updates, she believed that "video will be the next big thing ... not highly produced, but the slice-of-life type of things, with a mobile phone."