The chain has asked consumers their opinions about the forthcoming Zondervan title by the co-author of Multiple Blessings--the 2008 release written with her former husband and Beth Carson--which has sold more than 500,000 copies. Last year, the Gosselins, stars of the series Jon & Kate Plus 8, went through a highly publicized divorce.

In the wake of that and the cancellation of the show, FCS has been surveying shoppers about the new book, which will feature excerpts, prayers and memories from Kate Gosselin's journal. FCS sent out an e-mail inviting consumers to complete an online survey that included the book's cover--which features the author sitting in a chair and the subtitle, "Letters To My Kids On Love, Faith and Family"--and asking their impressions of the book's contents and theme.

The chain declined to comment on the survey. When asked whether it would be carrying the title, LifeWay Christian Stores said that its "product strategy" was proprietary information. At Mardel Christian & Education, President Jason Green said that the chain would not be laying in the title because it was not felt that demand would warrant placement, but would special-order it.

Zondervan Director of Public Relations Karen Campbell told Christian Retailing that response from the trade to the new title--which will have a 400,000-copy first printing--had been positive, and "stores generally are excited about the book."

She added: "We realize the recent events in Kate's life have been very public, and many sources--particularly the tabloids--have exploited her popularity with misinformation. Some people may not agree with our decision to publish this book, but we support Kate as she moves forward into a new chapter in her life.

"It is clear that her faith has been an integral part of her life and the lives of her children during the past year, and we are honored to give her the opportunity to share her heart."