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NEWSLETTERS All Issues July 1, 2009 QUESTION OF THE WEEK: Gift Leaders
QUESTION OF THE WEEK: Gift Leaders PDF Print E-mail
Tuesday, 30 June 2009 11:42 AM EDT

It's been established that pastors are key influencers among church-goers when it comes to purchasing books. Is there a certain type of leader who influences the purchase of gifts among Christian consumers? If not, how can retailers encourage the purchase of inspirational gifts?

What do you think? Please share your thoughts with our readers at igt@strang.com.

 

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