Little Disciples, a manufacturer of baby clothing and gifts, is seeing success with its baby onesies with their humorous sayings such as "I praise Jesus too! (I just can't talk yet) Matthew 21:15-16" or "To you, it's crying ... but to Jesus it's a joyful noise! Ps. 100:1."

Genesis Marketing Group sales rep Chuck Zimmerman noted how well Little Disciples products were doing at Northwestern stores:
"Talk about having amazing sell-through! These folks loved them. Sell-through was awesome. We were reviewing the dates of sales and found many sold out within days of arriving. They figured they could have sold twice as many if they had noticed and re-ordered the designs rather than waiting for me to come around."