Christian Retailing

5 ways to move the sales needle PDF Print E-mail
Written by Kirk David Blank   
Wednesday, 05 August 2015 11:40 AM EDT

How to get your store’s ‘guests’ to become ‘customers’

KirkBlank-NewOne of the most common problems a store owner can have is the failure to spend enough time evaluating and observing customer behavior on the sales floor. Assuming suggestions I’ve made in past issues have sparked some ideas for driving traffic, you should be seeing more customers. But how do you actually get the sales needle, not just customer flow, moving in a positive direction?

Grow revenue by increasing register rings PDF Print E-mail
Written by Scott Etheridge   
Wednesday, 05 August 2015 11:38 AM EDT

How to maximize sales of gift products and ancillary add-ons

Scott-EtheridgeGift giving is not subject to seasonal trends. Every month there are birthdays, anniversaries, births, marriages and more. There are, however, certain times of the year when gift giving is much more prevalent than others. Christmas, Graduation, Easter, Mother’s Day and Father’s day are only a few.

Don’t lose the sale with bad data PDF Print E-mail
Written by Erik Ernstrom   
Wednesday, 05 August 2015 11:35 AM EDT

Accurate information helps your team serve customers well

Erik-ErnstromBad data can mean the loss of sales and customers. That’s the bad news. The good news is you can do something about it.

Boost sales and grow goodwill PDF Print E-mail
Written by Kirk David Blank   
Wednesday, 15 July 2015 02:08 PM EDT

Enjoy the benefits of price and community-based promotions


Christian retailers of the independent sort have one of the most challenging jobs in our industry. They have to juggle a few balls as they keep their business moving forward, stay in stock, manage people, maintain a physical location, serve customers and keep them happy and coming back.

Anticipating retail’s busiest season PDF Print E-mail
Written by Scott Etheridge   
Wednesday, 15 July 2015 02:00 PM EDT

How preparation in key areas can build your Christmas sales


Retail is busy no matter the buying season, but as any retailer knows, nothing compares to the Christmas season.

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