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Banks, ducks and looking different PDF Print E-mail
Written by Andy Butcher   
Thursday, 04 February 2010 03:03 PM EST

Marketing consultant and long-time friend of Christian stores Steve Miller has offered a good talking point for retailers thinking through how they can differentiate themselves from other channels.

A presenter at the International Christian Retail Show who has also worked with CBA on the look of its summer show passed along a lesson he learned from a recent experience with his bank, in a video blog post at his Two Hats Marketing Web site.

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